Global flooring manufacturer Tarkett named Michael Mathews as senior vice president of commercial strategy for its North American leadership team. In this role, he will lead Tarkett’s segment, product, innovation, design and sustainability teams.

Mathews has more than two decades of experience leading global consumer brands, including Coca-Cola and Kimberly-Clark, and holds a Bachelor of Science in Industrial Engineering from the Georgia Institute of Technology.

At Coca-Cola, he led the U.S. commercial leadership team, developing and executing growth strategies for Coca-Cola brands. This included go-to-market approaches, channel/segment and revenue growth management strategies, shopper and customer marketing, operational marketing and capability development. 

Leading global sales and marketing excellence at Kimberly-Clark, he was responsible for accelerating new digital and data capabilities that supported the company’s business strategy, operations and performance.