Alliance Flooring announced the promotion of three team members—Ethan Logue, Megan Polk, and Parker Brummel—into expanded leadership roles within the organization. 

Ethan Logue will now serve as the Marketing Operations Manager. He will coordinate the development, implementation and communication of new programs, product launches, updates, displays and sample shipments, ensuring alignment with internal teams, member stores, and program suppliers. He will serve as the primary liaison for suppliers, managing regular updates, product pricing, and marketing strategy while driving business at trade shows and conventions.

Megan Polk will now serve as the Merchandising and Product Manager. She will manage the development and launch of new programs and products by coordinating with the mills and internal teams to finalize product and merchandise. She will also oversee promotional planning, supplier communication, and product documentation, ensuring accurate data is maintained across platforms and used effectively for marketing and sales efforts.

Parker Brummel will now serve as the Digital Content Manager. He will manage product and digital content updates across all platforms ensuring all materials reflect current programs and promotions. Parker will be the primary contact for key digital vendors and business software partners, maintaining regular communication and coordinating updates across internal and external teams. He will also manage our digital marketing and social media strategy.