INSTALL, the North American leader in floorcovering installation training and certification, has announced a strategic collaboration with ATPG Corp. and Uzin Utz to drive innovation and raise industry standards in the fast-growing concrete flooring market.

The alliance unites ATPG’s expertise in advanced coatings, Uzin Utz's flooring preparation systems and sustainable technologies, and INSTALL’s highly trained workforce to deliver high-performance, environmentally responsible solutions for commercial, industrial, and institutional projects across North America.

“The demand for durable, sustainable, and aesthetically advanced concrete flooring is growing rapidly,” said Tony Camarota, CEO of ATPG Corporation. “By aligning with Uzin Utz and INSTALL, we are combining product innovation with unmatched installation expertise to meet this demand head-on.”

Benefits of the collaboration include expanded market reach, enhanced training and standards, and sustainable solutions that support environmentally responsible building practices and long-lasting durability. 

“This collaboration is not just about products—it’s about raising the bar for the entire industry,” said Brian Preuss,VP of sales at Uzin Utz. “Together with INSTALL and ATPG, we are ensuring that clients benefit from top-tier materials, expert craftsmanship, and long-lasting flooring solutions.”