Pergo set to inaugurate new campaign at Surfaces
Pergo will introduce its new “Just Add Water” campaign at Surfaces 2003 in Las Vegas. The campaign will focus on the company’s product offerings with pre-applied glue. One lucky dealer to Pergo’s Surfaces booth will win a new Yamaha Wave Runner SUV 1200 via a raffle conducted during the show.
In addition to the pre-glued product, Pergo will introduce several enhancements to the Pergo Select line and showcase the Pergo Paradigm line of laminate flooring. Demonstrations at the booth will spotlight the indentation resistance of Pergo Select and the joint strength of Pergo Paradigm, the company says. In addition, Pergo will also unveil two new merchandising displays.