Shaw unveils Inside Out outdoor carpet collection
Shaw Industries Inc. unveils its Inside Out carpet collection, comprising 25 styles designed to be suitable for use on a patio, backyard or around the pool. An in-store display system segments the collection into three categories: Natural Images, Natural Complements and Natural Enhancements. The display measures 64- by 30- by 33-inches.
To kick off the collection, Shaw will launch "The Great Outdoors" dealer incentive program May 2 through Oct. 31, which will award one point for each yard of qualifying product sold. All Inside Out carpets offer ultraviolet light and weather resistance, according to Shaw.