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Flooring Products

Anderson debuts new products, launches consumer ad campaign

February 3, 2005


Anderson will debut three new hardwood flooring collections at Surfaces 2005 - Cimarron, Sierra, and Magellan - as well as additions to the Virginia Vintage and Appalachian Hardwood Flooring lines. Also, will launch a national consumer ad campaign. Cimarron is a 3/4-inch thick, 5-inch wide solid hand-scraped plank available in five colors. Sierra is a 3/8-inch thick, 5-inch wide, 5-ply engineered and hand-scraped white oak plank that comes in three colors. Magellan includes exotic species from around the world in a 3/8-inch, 5-inch wide, 5 ply engineered plank. It is also available in five colors. Two new colors have been added to Virginia Vintage's engineered collection, as well as three new colors to the brand's 3/4-inch thick, 5-inch wide planks. Appalachian picks up Shenandoah 3/4-inch thick, 5-inch wide solid handcrafted rustic planks, and Windswept 3/8-inch thick, 5-inch wide, 5-ply engineered handcrafted rustic planks in white oak.

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