Bill Snowdon has joined Flooring America as its director of hard surfaces, a newly created position.

In his new role, Snowdon is responsible for developing, planning, and implementing products, promotions, and programs in each of the hard surface categories. He serves as the primary liaison between Flooring America members and hard surface suppliers across the country, coordinating product and supplier activities, and facilitating member/supplier communications and interaction.

Snowdon brings more than 25 years of floorcovering experience to this position. Previously, he was at L.D. Brinkman, of Lewisville, TX, a full-line floorcovering distributor servicing the Southwest and West Coast markets, where he most recently served in two vice-presidential roles simultaneously.