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Breaking Flooring News

Vitromex unveils new tile, new showroom

April 28, 2008
Distributors, designers and architects on hand for the grand opening of Vitromex's showroom in Mexico City.


Vitromex has launched V+, a line of granite tile designed to aid the visually impaired. The tile is offered in two surfaces, round and lined, that feature markings to alert the blind to an upcoming traffic crossing or a change in street level.

Both surfaces are offered in 12" by 12" formats in white, black and beige colorations. The round tile features a bubble relief pattern in a six by six grid. The lined tile features four rounded parralel strips per tile.

To help showcase the new V+ line and create a new base for product presentations and distributor meetings, the company said it has opened a showroom in the main building of the Design and Architecture Center in Mexico City. Company owner Juan Lopez Villareal and CEO Luciano Portilla were on hand to cut the ribbon of the new showroom. The recent event was also attended by distributors, designers and architects, as well as 15 students who became involved in design school thanks to Vitromex's support of design classes at a local university.

“You can feel a great energy when you enter our showroom-design center," said Massimo Ballucchi, Vitromex director of marketing and product development. "We showcase new product as well as prototypes and new technology."

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