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Breaking Flooring News

With new welcome mats, retailer fights breast cancer

October 19, 2006
With an eye toward raising money for breast cancer research, Carpet One Floor & Home has rolled out nine new welcome mats priced at $21.99. According to the retailer, 25 percent of the sales of these mats will be earmarked for the Breast Cancer Research Foundation. The special mats, available in eight seasonal patterns and a pet-inspired look, feature the symbolic pink "breast cancer awareness" ribbon in their designs.

"Breast cancer awareness is a cause that is important to our customers, employees, families and friends," said Carpet One president Evan Hackel. "We are proud to support such a worthy cause and to partner with The Breast Cancer Research Foundation."

Since 2004, Carpet One has raised nearly $400,000 for the foundation through its fundraising campaigns, the company says. Myra Biblowit, president of the Breast Cancer Research Foundation, says that companies like Carpet One are instrumental in funding breast cancer research.

"Research is truly making a difference in the fight against breast cancer," stated Biblowit. "With the ongoing efforts of committed, national supporters and generosity of Carpet One Floor & Home, BCRF will continue supporting groundbreaking research leading to prevention and a cure for breast cancer in our lifetime."

This year's mats include the patterns Autumn Harvest, Fall Foliage and Winter Welcome. The mats are on sale now through December.

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