Mohawk EasyChoice unit sorts carpets by category
July 25, 2007
Mohawk has taken the wraps off the EasyChoice display unit. Carpets in the system are categorized by performance characteristics in four color-coded categories: Select, Preferred, Premier and Elite. According to Mohawk, this selection system allows consumers to shop with confidence, and gives retailers the chance to “sell up.” For details, circle 169 on the Reader Inquiry Card.