The World Floor Covering Association has launched www.wfca-pro.org, a site for flooring professionals designed to offer “industry information, news, updates and advice for the professional.” Both WFCA members and the general public can access the site, though certain sections are locked for members only.

Chris Davis, president and CEO of the WFCA, said creating the site was a natural addition for the trade group. “It’s our job to foster the growth of the industry and provide our members with the tools necessary to succeed, so creating a portal with everything a professional needs to run a successful business was a natural for us,” he said.

Patterned partly after the group’s successful www.wfca.org consumer site, the new website includes a Member Search that allows users to locate a wide range of flooring businesses and services and an industry calendar focused on listing “every major and minor event” through the third quarter of 2009.

Special members only sections include a Document Center offering “information, papers, newsletters and articles for the professional,” access to membership and trade scholarship applications, and a forum for users “to post and discuss issues, ideas and concerns affecting the market.” Additionally, the WFCA’s wide range of market research studies and surveys, as well as the Financial Management Report, are available.