LATICRETE donates products for 'Extreme Makeover' home
July 29, 2009
LATICRETE donated all the tile installation products for the prime time ABC television program Extreme Makeover: Home Edition – Indianapolis. Hosted by Ty Pennington, the two-hour season finale aired on May 17, 2009, documenting and celebrating a brand new home for Bernard McFarland and his three sons in the Martindale-Brightwood neighborhood.
LATICRETE contractor sales representative John Holliday directly supplied the new McFarland home with products from the company's manufacturing facility in Indianapolis. The new home, built by Estridge Homes, features porcelain tile donated by Daltile in the kitchen, backroom, laundry room and mud room, as well as all bathrooms. In addition, Daltile supplied 24” x 24” large-format porcelain tiles which were spot-bonded as a full-wall fireplace surround with LATAPOXY 310 Rapid Stone Adhesive, applied with the LATAPOXY 310 Cordless Mixer. With only one-week to complete the home, LATAPOXY 310 Rapid Stone Adhesive helped speed up the installation of the fireplace surround and allowed much quicker access for the other trades involved, the company said.
LATICRETE MVP (Most Valued Partner), Tremain Tile, Marble & Granite, family-owned since 1921, provided the crew that installed all of the tiles throughout the house with the donated LATICRETE products. The porcelain tiled floors and bathroom walls were set with LATICRETE 254R Platinum Rapid, a one-step, polymer fortified multipurpose thin-set adhesive. To grout all of the tiles, including the fireplace surround, Tremain Tile, Marble & Granite used LATICRETE PermaColor Grout.
The Emmy award winning reality program, now in its 7th season, airs Sundays from 8-9 p.m., ET on ABC.