Healthier Choice Premium Carpet Cushion & Acoustic Solutions has acquired Flexitions LLC, manufacturer of the Flexitions stainable flexible transition molding product line. Terms of the deal were not disclosed.
Drew Holland, Healthier Choice marketing manager, noted that the company will fully support the line with a marketing program that includes advertising, sample kits, POP fixtures and an enhanced online presence. “Just like with other Healthier Choice products, we are committed to the continued growth and development of Flexitions,” he said.
Developed for use with hardwood and laminate flooring applications, Flexitions is designed for easy use when encountering a curve, arch or radius. Flexitions is available in t-molding, threshold, reducer, stair nosing and quarter round profiles.
Healthier Choice acquires Flexitions
October 11, 2010