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Formica Flooring: Residential & Commercial Case Studies

November 9, 2010
Quintessa in Valhalla Birch.


Formica Flooring’s Messina collection debuted just over a year ago, and has since enjoyed tremendous success at the retail level.  One of Messina’s unique features is the addition of our new Vibrant Finish™, which enhances color tones and wood grain detail.  In addition, Messina uses the 5G installation system, which is praised by installers and considered to be the most efficient and effective locking system in the industry today.

Made in the USA, the Messina collection consists of eight fresh colors: Cheyenne Hickory, Fiona Walnut, Carolina Markant, Ellis Oak, Abilene Oak, Connor Walnut, Aurora Walnut and Jucaro.  Planks are 7.6” wide x 50.79” long and 8mm thick.  Messina has an AC3 wear rating and an impressive 30-year residential warranty.  As an added advantage, transitions are available in matching decors, providing consumers with a more visually appealing finished product vs. “coordinating” transitions.

Our consumer research has confirmed that the gloss level used on Messina is the most preferred gloss level for laminate flooring today.  The combination of 5G installation, Vibrant Finish and a 30-year warranty gives Messina an unrivaled value-price relationship.

Messina in Abilene Oak.

Recognized for its trademark 12mm thick, six-foot long planks, Formica Flooring’s high-end Quintessa collection embodies luxury and style without skimping on any of the details.  As proof of its durability, Quintessa carries an AC5 wear rating and a lifetime residential warranty.

The Quintessa collection is available in eight unique colors: Dalarna Birch, Valhalla Birch, Stable Oak, Mocha Walnut, Brazilian Walnut, Hard Maple, Gaston Oak and Macon Oak.  Installation is made easy with Formica Flooring’s FormiLock™ Plus installation system.

Quintessa is priced below the market average, which makes it a consumer favorite for those seeking luxury flooring at affordable prices. - Meagan Sullins, Public Relations Manager

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