Gerflor will introduce its 2012 USA Texline Home Collection at Surfaces in booth #S6080 on Jan. 24-26. The new line includes vinyl floor patterns and colors made specifically for the U.S. flooring market through 19 wood, 36 tile and 9 alternative designs, as well as its patented textile backing designed to absorb subfloor imperfections.
“Our Texline Home Collection is a proven solution in the European flooring market and we’re thrilled to bring this high-performing residential product to the U.S.,” said Michael Kmetz, Gerflor Residential U.S. Sales Manager. “By carefully examining the benefits of residential, vinyl flooring products on the market, retailers and distributors can leverage Texline’s points of differentiation – a backing that absorbs floor irregularities, excellent sound absorption qualities, warmth underfoot and fabulous design options.”
The 2012 Texline Home Collection includes 64 designs within its Texline Premium and Texline Ultra ranges. For more information on this new fiber technology line or inquiries about distributing it, contact Michael Kmetz, Gerflor USA Residential Sales Manager, at (630) 274-4829 firstname.lastname@example.org.
Gerflor to launch USA Texline Home Collection
January 13, 2012