Milliken’s floor covering division has relaunched its website,www.MillikenCarpet.com,to reflect a robust, international resource for the architectural and design community. The updated site offers visitors access to the online Product Catalog to search Milliken’s global floor covering offering, which spans the Americas, Europe, Asia Pacific, Africa and the Middle East.
“With this tool, we’re able to communicate a fresh point of view, while engaging the online community, to support architectural and design activities around the world,” said David Moody.
Individuals can view collections by industry - commercial, hospitality, residential, Main Street and walk off mats - or by Region, Inspiration terms, Color, Sustainability features, and Construction.
According to Barbara Haaksma, vp marketing and design for Milliken, the site focuses on more than just product introductions. “By offering support on current projects, answers about sustainable initiatives and commentary on industry news and trends, we’re working with our customers to be help them be more successful among a competitive landscape,” she said.
New sections of the site’s Sustainability pages continue Milliken’s core commitment to environmental practices – and outline the company’s responsible manufacturing and carpet recycling programs. In addition, the “Fun with Carpet” feature provides a lighthearted approach to address the very serious topic of carpet sample recycling alternatives.
Additionally, the new Milliken Carpet blog is designed to share industry news, recent events and multimedia – such as photos and video – and serve as an extension of current social media activities onFacebookandTwitter.Milliken will also feature recent announcements coming from the floor covering division.
Milliken revamps flooring website, with global focus
February 24, 2012