Cartersville,
Ga. – March 14, 2012 – Shaw Contract Group opened a showroom in Mexico City on
March 1, providing its customers with greater access to Cradle to Cradle
certified flooring products and services. The showroom, a LEED-registered
Commercial Interior showroom, pending Retail certification, showcases the
complete range of flooring solutions available to customers in Mexico City.
“Shaw
Contract Group is expanding its presence in strategic markets around the globe,
markets where we see opportunity for growth and the ability to enhance the
services available to our customers,” said John Stephens, vice president of
marketing for Shaw Contract Group. “Whereas our recently announced Asia Pacific
expansion is designed to open doors for new business relationships, the
showroom opening in Mexico City reflects our continued commitment to support
this growing market for design. Forward-thinking architectural and interior
design projects are a part of the city’s heritage. As the leading voice of
design in commercial flooring, Shaw Contract Group will continue to be a part
of the great work initiated by Mexican design firms.”
“Growing
our sales penetration into the Mexico City market has been an important
objective for Shaw Contract Group for several years,” said John Davis, vice
president of international sales. “Our partnership with Terza, the exclusive
distributor of Shaw commercial and residential products in Mexico, has helped
us penetrate the marketplace. Now, with a dedicated salesforce in place focused
on elevating the Shaw Contract Group brand, we are strategically placed to
service the needs of the A&D community and end users seeking high
performance, PVC-free carpet tiles and other flooring solutions.”
The
new showroom is partnership between Shaw Contract Group and Terza. Terza is a
manufacturer of residential carpet products in Mexico and is jointly owned by
Grupo ALFA in Mexico and Shaw Industries Group, Inc. ALFA and Shaw have embarked
upon successful collaborations beyond Terza. ALFA-subsidiary DAK Americas
partnered with Shaw in 2010 to launch Clear Path Recycling, a PET bottle
recycling operation based in Fayetteville, NC.
Shaw Contract opens Mexico City showroom
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