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Breaking Flooring News

Emser Tile deploys enhanced web site

feature
October 18, 2012

Emser Tile, designer and marketer of floor, wall and counter tile and natural stone has launched its enhanced Web site, www.Emser.com. 

Emser Tile’s Web site has been redesigned and engineered around Design Made Easy which focuses on making the selection process easy to find the perfect look and material for your project. Key enhancements to the Web site include: My Memo, Color Wheel, Easy-Find Advanced Search tool and Retailer Locator tool.

"My Memo" allows customers to build projects by selecting their coordinating items and then print or save and access and manage at a later time where customers and designers can add product selections to their "My Memo."

"'My Memo', 'Color Wheel' and the 'Easy-Find' search tools provide innovative resources that support our 'Design Made Easy' vision,” said Bob Baldocchi, Director of Marketing at Emser Tile. “We believe this site will make the selection and search process faster and easier."

The new Web site also features a new Color selection criteria where customers can select their products based on color selection, an Application and Size selection criteria where users pick their choices based on the application such as residential, commercial, outdoors, etc., and also based on product size such as the popular 12 x 24 inches, etc. The site also features a new Room Scene and Installation Photo Gallery that offers a comprehensive portfolio of room scenes that will inspire designs and ideas. The site also has added a Retailer Locator, new Resource and training material.

Emser’s new Web site provides completely redesigned product pages for all the Emser products and series, from ceramic and porcelain to natural stone, metal and glass, designed to make the product selection and design ideas easy, quick and fun. The user-friendly application criteria along with the colorful room scenes and “My Memo” tool make the customers’ experience a fun and productive one.

KEYWORDS: e-commerce Emser Tile

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