H.B. Fuller Construction Products Develops a New Look for its TEC Brand

H.B. Fuller Construction Products Inc. is unveiling a new TEC brand image in April 2013. The new look includes an updated logo treatment of the brand name with a new design element, and a new tagline:  ‘Imagine. Achieve.’ The updates enhance the TEC brand to better reflect its values and identity. 

“Our updated branding is a reflection of our commitment to those who imagine great spaces and those who build them,” says Rachel Gibbons, Director of Marketing for H.B. Fuller Construction Products.“The TEC brand empowers people to create more beautiful, functional and personal spaces. We help turn visions into reality.”