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Breaking Flooring News

Quick-Step Named "Laminate Manufacturer of the Year"

fh
May 14, 2013

Quick-Step was recently named “Laminate Manufacturer Of The Year” for the 3rd consecutive year, in the annual “Award Of Excellence” competition.  The award is viewed as a prestigious honor within the flooring community. 

“This recognition is very meaningful for us, because votes were cast by those we serve:  retailers, distributors, designers, installers, and specifiers,” said Roger Farabee, senior vice president of marketing, Unilin (Quick-Step’s parent company).  “Being named Laminate Manufacturer Of The Year confirms that customers know Quick-Step offers the industry’s best designs, cutting-edge innovation, consistent quality, and excellent customer service/product availability — all at an attractive price.  We are committed to continuing our legacy of equipping customers for success.”

The Award Of Excellence is designed to serve as a vehicle for manufacturers’ customers to honor the companies they feel consistently provide the best service, professionalism of sales force, management responsiveness, value, design, B2B, handling of claims, and ease of doing business.  Thousands of votes were cast this year by individuals from all segments of the flooring industry.

“In addition to providing customers with quality products and service, Quick-Step sets its retailers up for success by taking a superior product line and wrapping it in a comprehensive merchandising program,” said Paij Thorn-Brooks, senior director of marketing, Unilin.  “Our brand’s effective selling system guides the end-consumer through the selection process, making shopping for a Quick-Step floor fun and easy.  Attractive in-store displays, professional designer endorsement, state-of-the-art websites, convenient mobile apps, take-with printed pieces, free design advice, and innovative use of social media all work in harmony.  These tools ensure that Quick-Step consumers go home with the right floor for their needs, maximizing their satisfaction.”

KEYWORDS: flooring industry awards

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