ShawMark Carpets, a division of Shaw Industries, has announced the latest “torture test” for its Anything Goes! line of carpets. Conducted at Shaw Plant 34 in Dalton, a carpet distribution center, an Anything Goes! style was subjected to more than 5,000,000 pounds of tractor- trailers with freight being driven over it during the course of a day. The Anything Goes! carpet withstood the punishment and retained its tight twist and original appearance after cleaning.
ShawMark Anything Goes! carpets were originally developed more than thirty years ago to address the major complaint about carpet performance: matting and crushing. After two years in development, Anything Goes! underwent its first torture test, an installation at the Hershey Chocolate Center in Hershey, Pennsylvania. There it was subjected to the foot traffic of 880,685 people for several weeks, and after the carpet was removed and cleaned, it retained its original appearance, indisputably proving its extraordinary durability. These “torture tests” have continued to be conducted through the years, always with the same results.