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Breaking Flooring News

Designer Valencich Presents Quick•Step Collection at IMS

fh
May 16, 2014
Erinn Valencich
Erinn Valencich presents Quick•Step's Reclaimé Collection to interior designers at the AJ Maison showroom in Minneapolis’ International Market Square.

Quick•Step’s celebrity designer partner Erinn Valencich recently presented the company's Reclaimé Collection to a gathering of professional interior designers at the AJ Maison showroom in Minneapolis’ International Market Square (IMS). IMS is a home and commercial interior design marketplace in the Upper Midwest.  

“Quick•Step’s Reclaimé Collection is on pace with the latest design styles and trends in the home decorating market,” said Valencich, celebrity designer, style expert, and recent contestant on NBC’s new hit design reality show "American Dream Builders."  “Three of the biggest trends in hardwood flooring right now are time-worn visuals, strong character looks, and wide/long planks.  Reclaimé’s high quality laminate plank floors satisfy all of these design preferences, offering the visuals and personality of an expensive reclaimed hardwood floor, at a price that fits within a consumer’s decorating budget.”

“I’ve used Reclaimé in many of my clients’ homes not only because it is a great looking product, but because I know they need to have both style and performance in the floor they choose for their home,” shared Valencich.  “Quick•Step flooring always gives me the design freedom I demand — offering a stunning variety of colors and styles — and I know that Quick•Step floors will stand up to busy lives, and stay looking great."

"Erinn’s message to the designers gathered at IMS was key, because interior designers as well as consumers need to know that they can have both style and performance in the new floor they choose for a home,” said Paij Thorn-Brooks, vice president of brand marketing for Unilin, Quick•Step’s parent company. “Erinn feels confident endorsing Quick•Step, because our floors are both beautiful and durable.”  

Reclaimé’s 12mm laminate planks offers the rich, character look and feel of reclaimed, vintage hardwood in a variety of fashion-forward designs:  rustic planks with the charm of wood weathered by time and the elements; a “skip-sawn” textured surface reminiscent of wood originally cut in a bygone era; the delicacy of vintage wood that has been white-washed by hand; or the rustic elegance of unique wood splits. Reclaimé also features a palette of colors from rich chocolate to warm browns, natural tones, white wash, and muted grays.

KEYWORDS: flooring industry news

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