When a new business sees double-digit sales growth in a single year, it does not necessarily say much when you consider how far did it really have to go to generate it. But when a company has been around for 35 years and can still create enough new business to generate 26% growth in a single year, it is worth taking notice. And when the increase comes on top of multiyear growth despite a down economy—well, it is worth writing about.
Primera Carpet One Floor and Home achieved those numbers after two strong local flooring retailers joined forces with the company in 2012 to lead its interiors business here in Prescott Valley, Ariz. Dennis Rowland, regional vice president, and Staci Harbison, director of sales and marketing, both came to the company with extensive flooring experience. Rowland’s career in the flooring industry began in 1978 as an installer, but by continually updating his skill set and responsibilities he ultimately grew to COO of the Carpet One store until 2009, just prior to its acquisition by interiors giant Primera in 2010. Harbison owned and operated a competitor flooring business to Rowland’s for 19 years in Prescott Valley.