NAFCD Releases Quarterly Sales Trends Results
The North American Association of Floor Covering Distributors (NAFCD) has released its Quarterly Sales Trends Report—delivering NAFCD members with information on near term and regional demand trends, sales forecasts and business management.
“The Quarterly Sales Trends Report is helpful in seeing how the industry is doing overall,” said Rosana Chaidez, NAFCD president, and vice president of sales and marketing and procurement at J.J. Haines. “It provides a strong understanding of where we perform compared to other distributors and sets a good benchmark.”
Highlights from the report show NAFCD distributors and manufacturers are off to a good start, with a 10% and 4% increase in sales respectively. April was a strong month for respondents and 2015 growth targets have increased with 75% of distributors increasing their second quarter goals over the past few months.
Distributor sales growth targets remain up 6%, similar to forecasts put in place earlier this year, and roughly two points higher than 2014 actual growth (up 4%.) However, NAFCD distributors remain cautious in total with nearly 30% reducing forecasts for the second quarter. The report indicated that manufacturers now expect sales to improve more than 15%, roughly three points higher than forecasts earlier this year and actual 2014 sales (up 12%).
For more information, visit nafcd.org.