American Olean held a series of distributor roadshows across the country to showcase the latest collections and introduce the brand's new positioning, “Proven in Tile,” as part of the re-launch of the Dal-Tile family of brands.

During these events, distributors learned about the strategy behind the brand development process, while receiving an exclusive look at the new face of American Olean.

Also at the events American Olean introduced its Spring collections, including Fusion Cotto, an Old World cotto look, Creekwood, a handsome wood look, Historic Bridge, a weathered wood look and Entourage, a multi-dimensional glass tile and glass and stone blends mosaic collection.

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