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Home » digital marketing

Articles Tagged with ''digital marketing''

online marketing

Effective Paid Media Strategies for Flooring Retailers & Installers

Daniel Moscovitch
Daniel Moscovitch
November 8, 2023

A well-executed paid media strategy can generate exclusive leads and significantly grow your flooring business’ sales pipeline with qualified and consistent leads.


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AHF Products New Website 2023.jpg

AHF Products Unveils Redesigned Corporate Website

FLOOR Trends & Installation Editors
November 6, 2023

AHF Products, which comprises hard-surface flooring brands including Bruce, Armstrong Flooring, Hartcop, LM Flooring, Robbins, Crossville and others, announces the launch of its redesigned corporate website.


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Metroflor's Dr. Russ.jpg

Meet the Real Metroflor: Video Campaign Shares Metroflor’s Brand Spirit

Tanja Kern Headshot 2023.png
Tanja Kern
October 11, 2023

Metroflor recently released the Dr. Russ video campaign to communicate one of the company's core values, "Take fun seriously," to customers.


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iQ Power Tools social media campaign

IQ10 Team Takes to Social to Spread Awareness of Silica Dangers

Beth Miller
Beth Miller
Terri Sparks
September 29, 2023

IQ Power Tools enlisted the help of professional installers to spread awareness, concerning the dangers of silica, and how their tools are working to protect them and make their jobs easier. 


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AFT Advanced Flooring Technology New Website.jpg

Advanced Flooring Technology Launches New Website

FLOOR Trends & Installation Editors
September 27, 2023

The new site is designed as a gateway for dealers, distributors, and contractors to set up and host their own installer training, as well as for installers who seek to improve their knowledge and skills.


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Versatrim 25th Anniversary Logo.jpg

Versatrim Launches E-Commerce Website

FLOOR Trends & Installation Editors
September 21, 2023

Flooring professionals who need moldings to complete their projects can now order them via Versatrim's new e-commerce website. 


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technology for flooring retailers

5 Technologies to Level Up Flooring Store Management and Profitability

Tanja Kern Headshot 2023.png
Tanja Kern
September 14, 2023

Will 2023 be the year you make your flooring business more efficient and more profitable? Read our roundup of the latest flooring technologies that will level up your business


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Floor Trends & Installation Logo.jpg

Announcing FLOOR Trends & Installation

Tanja Kern Headshot 2023.png
Tanja Kern
September 7, 2023

Every beautiful floor requires a quality installation. Read more about our new super brand: FLOOR Trends & Installation, which debuts September 21. 




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digital marketing

How to Leverage Marketing Automation and AI to Increase Flooring Leads

Daniel Moscovitch
Daniel Moscovitch
August 28, 2023

Flooring Pros Marketing’s Daniel Moscovitch walks through the advantages of marketing automation and AI to up leads, the benefits of video marketing, using social to get more exposure and create brand awareness and the pros/cons to list sites.


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high point market

High Point Unveils Fall Market Style Spotter Instagram Schedule

August 14, 2023

In a new approach, the 2023 Fall Market Style Spotters will give sneak peeks on social media of what Market attendees can look forward to seeing. 


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