The panels are crafted to evoke the look of materials left in the elements to weather and oxidize and captured at the peak point of visual appeal in durable porcelain that won’t corrode or transfer with time.
First created in 2019, the program was developed by the Italian ceramics industry to strengthen its relationship with North American distributors and bring a new generation of importers and distributors to CERSAIE.
This Material Ingredient Guide provides information about the material ingredients used industry-wide by North American tile, mortar, and grout manufacturers, provides in-depth health assessments of those materials, and is a resource for manufacturers to use when providing the content and chemical makeup of their products or "material ingredient transparency”.
Natalia Smith will provide the primary design direction and design leadership for Metroflor products and product experiences, collaborating closely across the business and with customers and stakeholders to build and elevate the overall customer experience for the Metroflor and HMTX brands.