As part of its overall strategy to improve resilient flooring awareness, access and specification within the A&D community, the Resilient Floor Covering Institute (RFCI) has spearheaded an initiative for its manufacturing members to list their products on ecomedes, a material database for resilient flooring products.  

"It was built for the time-constrained contractor to efficiently get them the product information, technical data, and key videos that they need on the job site or wherever they may be," Eric Loferski, Bostik’s director of marketing.

These custom websites continuously showcase the most up-to-date Beaulieu Canada product catalogue and have Roomvo’s cutting-edge visualizer built in, providing consumers with an unparalleled purchasing experience.

This new interactive product catalog features a mobile friendly flip style interface that allows readers to easily access product videos, data sheets, or recorded webinars.

The goal of the integration is to keep install crews busy installing by avoiding down-time from cancellations.