Mohawk Group’s Flagship NYC Showroom Showcases Wellness
Floor Trends recently had the opportunity to visit Mohawk Group’s flagship location in the Fashion District of New York City, which is a thoughtful expression not only to stylish and innovative floor coverings, but also to sustainable and wellness design. Located in a former textile factory in historic Chelsea, the 13,000-square-foot showroom was designed by Gensler and incorporates LEED and WELL Building Standard features.
For more information, visit mohawkgroup.com
Posted: October 9, 2018
Clean lines, biophilic design and ample natural lighting pay tribute to the showroom’s setting in the heart of the city.
Vignettes, framed by black steel cubes, invite customers to learn more about the inspiration behind Mohawk Group’s highlighted collections.
Mohawk Group is currently seeking WELL and LEED certifications for the new showroom.
Mohawk Group partnered with Gensler to create an elevated and multi-functional space that focuses on product education, accessibility and interactive touch points for its clients and sales team.
The showroom includes easily accessible storage areas for architect folders and flooring samples for both commercial hard and soft surface.
This space showcases Mohawk’s commitment not only to a better customer experience, but also to the importance Mohawk places on corporate social responsibility and employee health and wellness.
To help achieve WELL certification, Mohawk Group is implementing employee-focused initiatives, including establishing indoor herb and plant gardens, and serving organic fruits, vegetables and healthy snacks, while also offering complimentary gym memberships to employees.
The immersive and compelling new showroom ingeniously connects clients and designers to intuitively experience the Mohawk Group brand.
The showroom features an open layout that integrates company branding, inviting workspaces and meeting spaces, and new display techniques to showcase a revolving lineup of featured commercial flooring products based on Mohawk Group’s latest collections.