John Simonson, president, Webstream Dynamics, talks about how retailers can establish a marketplace offering products complimentary to floor coverings, LVP on Walmart.com and the recent Google search update related to higher quality product reviews.

Jeff King, legal counsel, World Floor Covering Association, talks about changes in the administration’s characterization of contractor and new legislative issues that could affect the flooring industry.

Ron Dunn, co-president and CEO, Alliance Flooring and Carpets Plus, discusses Stainmaster and the effects of digital marketing on the future of flooring.

Millennials account for 30% of the U.S population and spend $600 billion annually on home furnishings. To target this market, AHF Products is rolling out a new brand of engineered hardwood flooring—tmbr.​ The brand aims to capture millennials' love for the outdoors, help them escape the daily grind, and express their individual style. Hear from AHF President and CEO Brian Carson; Kevin Whaley, vice president—sales, product and marketing; and Jamie Hooper, marketing director, tmbr.​​; for what this brand means for specialty retail.

Jim Buckles, industry consultant, talks about the steps retailers might consider when contemplating the sale of their business, different options, timing, and income and tax factors. 

Jim Buckles, industry consultant, discusses the post pandemic consumer challenges retailers face when many may pull back on spending. Buckles offers timely promotional ideas focused on consumer’s current state of mind.

Misty Gravley, Mohawk One program manager, came up with 8 top tips installers should know when installing broadloom and carpet tiles. She goes through some of the most common challenges installers face when working with these products, resolutions, and tools on the market that can make these jobs easier.