Shaw Floors' Life Happens with LifeGuard carpet, Floorté enhanced vinyl plank and Tuftex area rugs, along with turf tile from Shaw Contract’s The Park collection, will be showcased in the Greenbuild KB Home ProjeKt demonstration home at the Greenbuild International Conference and Expo taking place Oct. 5 and 6 in Los Angeles.

The Greenbuild KB Home ProjeKt, presented by Hanley Wood in partnership with KB Home, Builder Magazine, KTGY Architecture + Planning and the Cradle to Cradle Products Innovation Institute and Virginia Tech, is designed to serve as an unprecedented time-travel look ahead to the years 2020 and 2050 as a way to bring new perspective and strategic scenario-planning opportunities to builders and consumers alike. The display at Greenbuild will boast vignettes that feature assemblies and systems, home tours, interactive educational features and a digital wall display.

The home is designed to be sustainable, resilient and achieve LEED and National Green Building Standard (NGBS) certifications for energy efficiency today, net-zero energy per California’s 2020 goals, and features super materials and innovations for 2050. Composed of cartridges for modularity and movable walls, the home is flexible and able to adapt and change in real-time and over time to conditions and people’s needs. Wellness, safety and health features can be found throughout the home—from cooking equipment which prevents nutrient loss during food preparation to lighting optimized for circadian rhythms. Technology also plays a key role in the home, featuring automation systems to achieve the ultimate smart home with unprecedented levels of convenience, efficiency, awareness and wellness.

Shaw’s holistic approach to sustainability and its commitment to the Cradle to Cradle design philosophy ensure its products and its manufacturing processes focus on material health, material reutilization, renewable energy, water stewardship and social fairness. Sixty-five percent of Shaw manufactured products sold are Cradle to Cradle Certified, according to the company.

Tough enough to stand up to anything today’s hectic lifestyles bring, the Life Happens carpet collection showcased in the home features Shaw’s patented LifeGuard waterproof backing system providing an extraordinary level of protection and Floorté flooring provides a durable, easy-to-install floor. This enhanced vinyl plank features Shaw Floors’ LifeGuard waterproof core, providing a significant breakthrough in flooring protection technology. Floorté flooring uses high-definition printing to create a beautiful, authentic hardwood or tile look in all of today’s popular colors and styles.

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