Brintons recently announced the launch of nine Axminster patterns this spring in a new collection, Terra-Grit. The in-house designed collection uses Brintons’ high definition weave technology to create depth and texture. Each Terra-Grit pattern is massive, with the largest reaching a 48-foot repeat. Good for hospitality, Terra-Grit’s large patterns can fill public areas like grand ballrooms and convention spaces. The designs can also have sections cut out for smaller, pre-function areas, offering a different, yet cohesive feel for guests.
“When designing on this scale, you have to consider how a pattern may fall flat and lose visual interest,” said Nadia Burton, vice president of design. “These stale areas could be fatal to a successful, compelling design. They can also pose a soiling problem. We constantly have this in the back of our minds and work in different textures and design elements at various scales to combat stagnant compositions.”