Pickler & Ben Chooses Tarkett SureSet Flooring for Studio Set
Solon, Ohio -- Tarkett recently announced that its SureSet Luxury Vinyl Flooring will be featured throughout season two of TV series Pickler & Ben. Co-hosted by singer Kellie Pickler, and journalist Ben Aaron, the weekday talk show welcomes celebrities and tastemakers to offer their tips on entertaining, cooking, home decorating, gardening, and beauty.
Filmed on an expansive set that is styled after a modern farmhouse, production called on Tarkett to provide flooring recommendations that were not only beautiful, but functional.
“This was a tall order, because the flooring not only had to look great, it had to provide flexible design options, and stand up to the daily abuse of camera dollies, pianos, huge marble set pieces, even roller bladers,” said John Heckman, senior residential marketing manager for Tarkett.
With 24 realistic wood and stone designs, Tarkett’s SureSet features a thin layer of pressure- sensitive adhesive applied to the sculpted wave design backing system, which makes direct contact with the subfloor. The channels on the backing are free of adhesive and allow air and moisture in the subfloor to breathe, while also absorbing sound. With two layers of fiberglass for dimensional stability and an adhesive backing, the product will remain in place, but it can also be repositioned when needed.
"Changing your floor can not only transform the room, but also your entire home,” Heckman added. “With SureSet technology, you can now change your floor about as easily as you change your mind.”
For more information, visit www.tarkett.com.