New Leadership Transition for The International Surface Event
Dallas, Texas -- The International Surface Event (TISE): SURFACES | StonExpo/Marmomac | TileExpo recently welcomed Dana Hicks as the new show director for the event. After 19 years of service to the flooring, stone, and tile industry through events, promotions, sponsorships, and community involvement, TISE says goodbye to Amie (Gilmore) Gonzalez as she transitions the event to Hicks. The change comes as Informa Markets’ need for seasoned, show-leading professionals increases due to growth in large-scale events in the company’s event portfolio.
Hicks has a strong background in the events space with almost 30 years dedicated to the trade, previously serving for 10 years in hospitality and events with Marriott International, followed by 17 years in the tradeshow arena, ending as the vice president of events vice president of events for Informa Markets/Virgo where he led a top portfolio event in the food ingredient sector. His recent venture for the past two years was into the world of surface materials, working as a design consultant at Baker Bros in the Phoenix market, focusing on sales and fulfillment of all residential flooring. Hicks’s background in events, degree in design, and connection and understanding of the flooring industry, made him the perfect choice to continue to steer the TISE event.