New Lapitec Branding Officially Presented at Cersaie 2019
Bologna, Italy -- Lapitec, the Italian company that patented the material of the same name presented a new brand identity at Cersaie 2019.
Today, 20 years on from the discovery of Lapitec sintered stone, the company has given itself a new image, with the aim of confirming its position as a brand of style and an ambassador for Made in Italy products around the world. Underlining the importance that Lapitec places on international affirmation of its brand, the new brand project was entrusted to the Univisual Studio of Milan, led by Prof. Gaetano Grizzanti, which specializes in consulting on brand strategy and the design of identity systems.