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Breaking Flooring NewsCommercial FlooringResidential FlooringColumns

Letter to the Editor

Shaw President & CEO Tim Baucom on Vance Bell

By Tim Baucom, President and CEO Shaw Industries
Vance Belle.jpg

Last March, Shaw shared the news that Vance Bell (above) was stepping down as CEO and would serve as executive chairman with plans to move to non-executive chairman of the board after 12 months. Shaw President and CEO Tim Baucom has written a letter to share his perspective on the impact Bell has had on Shaw, the industry, and the local community. Photo: Shaw Industries. 

March 3, 2022

Shaw Industries has grown globally from our founding in north Georgia more than half a century ago. We have built on our leadership legacy in carpet to provide a full range of soft and hard surface flooring, turf and more. Generations of associates have invented, innovated and designed products and services for evolving customer preferences and needs. The world in which we operate today is unrecognizable compared to the one in which Shaw was established.  

Success amid this constant change has required a keen focus on our customers and an outside-in approach. By anticipating shifts in customer preference and translating insights into actions, we learn, innovate and lead. Simply put, we have to disrupt or be disrupted.  

I have no doubt that Shaw would not be the company it is today if it were not for the steadfast leadership of Vance Bell. As Vance moves from executive chairman to chairman of the board this month, I’m grateful for his leadership for the past 16 years—as CEO for 15 of those years and as an invaluable source of counsel during my first year as CEO at Shaw.  

Vance has guided Shaw through economic expansions and downturns, a global pandemic, rapid innovation and market transformation. His market-led approach has shaped who we are as a company. His 45-plus years at Shaw leaves a strong legacy and a foundation from which we will continue to innovate and grow. Vance has led us to put the customer at the center of everything we do which inspires us to create a better future for our customers, our coworkers, our communities and the company. We call this the “Shaw Way.” We owe Vance a tremendous amount of credit for setting us on this trajectory and keeping us on course.  

Beyond the tremendous impact Vance has had on Shaw as a business, his leadership has been felt throughout the Dalton and northwest Georgia community. His ardent support for Shaw and its people contributing their time, talent and treasure has allowed us to invest millions of dollars and countless volunteer hours over the past decade and a half alone—helping to foster healthy, thriving communities everywhere that we do business.   

I am thankful for Vance and the foundation he built—and has built upon—to make Shaw what we are today. And by building on that foundation and perpetually combining deep market knowledge with new ways of thinking, we will continue to drive innovation into our business and set the standard for the next generation. 

Tim Baucom
President & CEO
Shaw Industries 

KEYWORDS: flooring manufacturers personnel Shaw

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Tim Baucom serves as President of Shaw Industries, a wholly owned subsidiary of Berkshire Hathaway and the world’s largest manufacturer of carpet and leading producer and supplier of hard surface flooring products. Baucom leads Shaw’s residential, commercial, specialty, and turf businesses. He most recently served as the executive vice president of Shaw’s residential business, leading its to improved levels of performance through product innovation, sales organization alignment, brand focus and improved support for customers.

Baucom joined Shaw in 1992 and has a proven track record of innovation and leadership in sales, marketing and strategic planning across multiple departments and divisions. During his decade leading Shaw’s commercial division, he was instrumental in leading this business to the largest and most profitable commercial business in North America.  

Tim’s 35-year history in the industry also includes DuPont, where he helped launch the well-known Stainmaster® brand.

Tim earned a bachelor’s degree in mechanical engineering from the University of South Carolina and a master’s degree in business administration from Emory University in Atlanta, Georgia. Born in North Carolina, Tim and his wife, Cheryl, live in Dalton, Georgia.  They are involved in Dalton First United Methodist Church; the United Way of Northwest Georgia;  the Northwest Georgia Healthcare partnership;  and the Heart Association, an organization dedicated to curing heart disease.

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John Lee
October 5, 2023
Need someone from corporate to call me to work out something with my customer. Floor is buckling fro supposedly moisture and product is sold as waterproof. I own commercial flooring business for 30+ years. Need some help. John Lee/ President Commercial Floors, Inc 727 638-6531

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