Laticrete has promoted Sharon La Riviere to the position of manager, digital marketing. With more than 23 years of marketing experience, La Riviere began her career at Laticrete in 2016 where she was responsible for developing strategic marketing.
Having most recently served as senior digital marketing and search engine marketing (SEM) strategist, La Riviere will now lead the digital marketing communications function for all business segments in Laticrete North America.