The Spartacote expansion upgrade includes the addition of new self-leveling epoxies, primer and enhanced pigment system.

In addition to over 10,000 possible color options, Laticrete now offers shades designed to represent the colors of the year from new BEHR, Pantone, Benjamin Moore and Sherwin-Williams palettes.

Skim-Lite is a fast-drying, polymer-modified, cement-based underlayment, new from Laticrete, designed for skim-coating, smoothing and leveling prior to the application of floor coverings.

The eco grout color selector tool provides a highly accurate color profile and revolutionizes how the marketplace samples grout color.

New product offerings and installation practices will be exhibited at the company's booth (3419) and Live Installation Demo Stage (3022).

The Spartacote High-Yield System with patent-pending Lux Additive effectively lowers energy costs and increases plant yield through its innovative reflective technology.

Faisal Saleem succeeds Erno de Brujin who is pursuing new opportunities after an outstanding career with Laticrete.

Laticrete has launched a new and improved Strata Heat floor warming system, which includes an industry-first, high-performance floor heating spliceless wire and an uncoupling mat.

Laticrete has launched MVIS™ (Masonry Veneer Installation System) Lite Wall Float, a super lightweight mortar developed with the installer in mind.