Unilin Technologies, the IP and technology division of Mohawk Industries, partnered with Barberan to organize an exclusive open house event at the Barberan premises in Barcelona. The event provided attendees with valuable insights into the technical aspects of digital printing for the flooring industry, particularly for SPC and laminate products.
Unilin and Barberan’s presentations focused on the return on investment of digital printing and market demand insights with input from key distributors around the world. The event attracted attendees from all over the world, making it a truly global affair.