Shaw Industries Group, Inc. (Shaw) has earned license to the Works with Well mark for its EcoWorx carpet tile products available from Patcraft, Philadelphia Commercial and Shaw Contract globally.

Through a licensing program offered by the International Well Building Institute (IWBI), the new mark demonstrates that the company’s EcoWorx aligns with health strategies within the Well Building Standard, making it easier for product specifiers and purchase decision makers to select products that contribute to achieving certain Well Certification requirements. 

Shaw is the first flooring company to receive the Works with Well product license, and as an early adopter, has one of the first products in the world to receive the mark. Developed in the late 1990s, EcoWorx was the first PVC-free carpet tile. The product, which is fully recyclable, went on to become the first flooring product to be Cradle to Cradle Certified, verifying it as safe, circular and responsibly made. 

In addition to use of the mark, brand teams can use a QR code that will direct users to the product page on IWBI’s website for further information about Well feature alignments.

Well is the world’s leading standard that focuses on advancing people’s health and well-being with a library of holistic, evidence-based strategies applicable across buildings, organizations and communities. Developed over 10 years and backed by the latest scientific research, Well outlines key building-level interventions and organizational strategies across 10 concept areas: Air, Water, Nourishment, Light, Movement, Thermal Comfort, Sound, Materials, Mind and Community. 

EcoWorx’ alignments in the Materials Concept mean the product can contribute to the achievement of the following Well Building Certification features:

• X05.2 - avoidance of select material ingredients
• X06.2 - low VOC emissions
• X07.1 - ingredient disclosure
• X08.1 - materials with enhanced chemical restrictions
• X08.2 - optimized products

IWBI granted the license to use the Works with Well trademark after Shaw submitted an application to IWBI and underwent a third-party document review to confirm that the following specific products and features meet the requirements for the license required by IWBI.

For more on Shaw, click here.