We’ve been watching reader preference data closely and noticed an undeniable shift: there is a large overlap in readership of installation content on Floor Trends and Floor Covering Installer.

This doesn’t come as a surprise. After all, a beautiful floor requires a high-quality installation.

We have also been paying attention to the voices from every corner of the industry demanding more unity, education and transparency surrounding the sales, specification and installation flooring—including the recruitment and retention of qualified flooring installers.

For this reason, we have introduced a new super-brand dedicated to all things flooring: FLOOR Trends & Installation.

Bringing together the content of Floor Covering Installer and Floor Trends, FLOOR Trends & Installation will provide 360-degree coverage of residential and commercial flooring: news, product development, design, sales, specification, installation, inspections and maintenance.

Readers gain insights across content channels:

• Website (floortrendsmag.com)
• FLOOR Trends & Installation eMagazine (monthly)
• FLOOR eNews (daily)
• FLOOR Installation eNews (2x per month)
• FLOOR Tile eNews (2x per month)
• FLOOR Talk (podcast)
• FLOOR TV (video)

Our team is excited about this opportunity to provide deeper content under one brand.