Shaw Sports Turf announced it has been named the Official Synthetic Turf Provider of the College Football Playoff (CFP). 

An official sponsor, Shaw Sports Turf will have marketing segment exclusivity on-site within College Football Playoff National Championship weekend events in January 2024. Through this partnership, Shaw Sports Turf will showcase its innovative, differentiated products throughout the event spaces leading up to the 2024 national championship game, slated for January 8 at Houston’s NRG Stadium.

Shaw Turf is the artificial turf manufacturing division of Shaw Industries, comprising four brands that excel in providing synthetic solutions for commercial, residential landscaping, pet facilities, parks, playgrounds, sports fields and landfill applications. 

Shaw Sports Turf has been used in several high-profile installations, including The Ohio State University, Vanderbilt University, Baltimore Ravens, Cincinnati Bengals, Louisiana State University, Arizona Diamondbacks, Miami Marlins, Texas Rangers and Tampa Bay Rays. 

Some of the brand’s latest innovations include: Game On, an artificial turf product produced using a patented technology where logos, lines, and numbers are tufted together during the manufacturing process, limiting the number of seams in a field and increasing design capabilities; and NXTPlay a patent-pending, high-performance shock pad made from reclaimed and recycled artificial turf fields. Launched in fall of 2020, one field of pad produced equals one turf field diverted from the landfill. Shaw Sports Turf’s efforts have reclaimed and recycled more than eight million pounds of turf to date. and 

NXTPlay and three of Shaw Sports Turf’s most popular product lines have achieved Cradle to Cradle Certified Bronze under the Version 3.1 standard. This allows Shaw to provide a complete field solution of products that have been verified as safe for people and planet according to the stringent Cradle to Cradle Certified® Products Program Standard.  

To learn more about Shaw Sports Turf, visit https://shawsportsturf.com.