Imagine you are the CEO of thriving nine-figure business who is stretched to the max and wishes there could be two of you. Cali CEO and President Doug Jackson is one of those leaders and decided to do something about it. 

Jackson and Cali are early adopters of the new Twin Protocol AI twin platform that combines the latest in blockchain technology, artificial intelligence (AI), and digital voice to create the ultimate in brand communication and thought leader personification. The Twin Protocol AI twin platform gives business leaders the ability to be ever-present, online and answer in one’s own voice all sorts of queries on anything related to your industry on a uniquely interpersonal one-on-one basis.

The brainchild of Seattle business owner and AI expert Stacey Engle, and veteran blockchain entrepreneur and Chief Strategy Officer Bill Inman, Twin Protocol provides a secure means of sharing knowledge, starting with AI-based voice communication. People around the globe seeking information and expert insights can interact with meticulously trained and informed AI twins on an ultra-relatable, one-to-one, human-like basis at any time of the day.

Jackson believes he is raising the tech bar not just for Cali but for the entire flooring industry where he has spent all of his almost 40-year career.

“I love this business but the flooring industry has often been late to the technology party and we are excited to be an early adopter of the Twin Protocol AI twin platform," Jackson said. "We see it as a great educational tool to help all customers make more intelligent purchase decisions which we believe will enhance customer satisfaction and greater overall revenue. We truly hope others in the industry will appreciate and adopt the benefits of these state-of-the-art AI tools."

The Cali AI twin is a consumer educational tool that guides prospective customers through the features, benefits, and applications of different types of flooring. Jackson’s AI twin will be able to address complex issues, including which type of wood and flooring works best with anxious pets, flooring designed for wet and high-humidity environments, and options ideal for heated floors, to name a few. Twin Protocol has taken best-in-class technologies in a cross-section of disciplines and created a seamless, secure, intuitive, new communication medium with literally endless, real-world applications.

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