Beaulieu Canada, a Canadian manufacturer of carpets and hard surface distributor, announced its strategic expansion into the United States.

Currently operating under the Peerless brand in the U.S., the company will unify its presence under the Beaulieu name. As part of this transition, the Peerless brand will be progressively phased out to embrace the Beaulieu brand fully. This move streamlines the company's offerings and solidifies its brand identity, the company said in a statement.

To support this initiative, trained local Beaulieu sales representatives will be on the ground to provide dedicated support and resources to help partners maximize their success and drive growth in their regions. Beaulieu Canada will keep hard-surface inventory in Georgia, ensuring more efficient distribution.