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Breaking Flooring NewsTile & Stone FlooringCoverings

Portobello America Showcases 'Portobello Home' Experience at Coverings 2025

By FLOOR Trends & Installation Editors
Portobello America Breccia Tile

Photo: Portobello America. 

April 18, 2025

Portobello America, the U.S. business unit of Portobello Grupo, will present its latest premium porcelain tile collections at Coverings 2025 in a 60x50' immersive booth (#2605) themed "Portobello Home." The exhibit will feature life-scale spaces including kitchens, bathrooms, and living areas designed to engage visitors in a sensory journey.

The booth's concept, "Bossa on the Road Feels Like Home," embodies the company's design philosophy of translating effortless charm and quiet boldness into emotional connections through design. Visitors will experience a space enriched with greenery and diverse textures to enhance comfort and engagement.

"We've taken our global design expertise and brought it closer to home," said Renato Neto, head of marketing at Portobello America. "We want visitors to feel an immediate sense of belonging and comfort as they explore our new collections."

Brand Manager Veronica Gripp described the booth as "more than just a display—it's a living expression of our values: innovation, sustainability, and the power of design to create emotion, spark conversation, and build connection."

The showcase will highlight seven diverse tile collections including Marbles, Stones, Natural Crafted Wood, Metropolitan Industrial, Atelier, Brick by Brick, and an exclusive North American design, "Omaggio a Venezia." All products are made in the USA, supporting the company's commitment to quality, sustainability, and local communities.

KEYWORDS: porcelain tile

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