The World Floor Covering Association (WFCA) has promoted Sara Vineyard to vice president of finance. In her new role, Vineyard will oversee the financial strategy and operations of the WFCA to ensure continued fiscal strength and help drive the association’s industry-wide impact.

Vineyard, a Certified Public Accountant (CPA), joined the WFCA in 2015 and most recently served as Director of Finance. During her tenure, she played an instrumental role in enhancing financial reporting, streamlining budgeting processes, and supporting the organization's overall growth initiatives. She worked closely with former COO Steve Abernathy until his retirement, contributing to the association’s financial oversight during a critical phase of organizational expansion.

In this new capacity, Vineyard’s financial leadership will ensure a seamless continuation of strategic priorities, maintaining strong collaboration across WFCA’s executive leadership and Board of Directors.