Mention “Valencia” and what, for most people, comes to mind? Oranges. True enough, but if you mention the word around a group of floor covering professionals, you’re apt to get a decidedly different response.
That’s because more than 65,000 industry professionals travel to Valencia, Spain each year with tile on their minds. Cevisama, Spain’s premier showcase for ceramic paving and tiling, sanitary ware, and related fields, marked its 18th anniversary March 7-11. Nearly 1,500 companies from around the world came together and exhibited the latest designs and innovations the ceramic floor tile industry has to offer. This year’s attendance, according to the Cevisama organizing committee, represented the largest turnout since the show’s inception.