Trade Show International's Skip Mason and Michael Coburn have announced a new marketing event, the PanAmerican Stone and Tile Expo, to be held March 30 - April 1, 2004 at the Miami Beach Convention Center. The expo will be an annual event in Miami and will be scheduled for the same time period each year, according to TSI.
Mason said "We don't want the PanAmerican Stone and Tile Expo to become a battle ground of ego ... where companies feel pressure to build larger and more expensive exhibits ... only to make them stand out from the crowd and producing very little, if any, tangible results.