DuPont reveals details of planned retail expansion
"We've almost doubled our sales force," explained Gary Johnston, global brand manager for DuPont Stainmaster carpet, in reference to DuPont's strategy for meeting its expansion goals. "More people in the field makes it easier to call on retail service accounts, and get more people involved (in our expansion)."
Also at the presentation, DuPont provided an overview of the Stainmaster rugs product line, the newest entry in the Stainmaster program.
Many of the rugs - such as higher-end color-on-color patterns in the Soho Collection and florals in the Laura Ashley Collection - have been previously shown at either Surfaces or the High Point, N.C. interior furnishings market.