As regular readers of this column probably realize by now, my passion is designing showrooms. It should be your passion also, because your showroom is your key to sales and profits! To create a professional look, you must plan and maintain an effective, efficient showroom.

This year's Surfaces show was no exception, as I received a lot of useful feedback from attendees of my "More in Store: Rejecting the Cookie-Cutter Look" presentation. We enjoyed several good, open conversations during my seminar. Many participants offered candid responses to several ideas I floated and others had good rebuttals to those comments. I feel that everyone went away learning something new that they could apply in their own business efforts.